Jenkins is one of the most recognized and accomplished digital marketing leaders. The founder and CEO of BrightWave, the premiere email and CRM focused agency, has received nearly every industry accolade, written the two definitive books on email marketing and created the gold standard of industry events, EiQ. In 2019, BrightWave was acquired by Ansira, an independent, global marketing technology and services firm which is backed by Advent International. Over the past 20 years, he has appeared on Bloomberg TV, written for Forbes and has penned over 150 articles on digital, technology, marketing & leadership topics.

He is the Founder and CEO of BrightWave, the leading email, eCRM and cross-channel agency, acquired by Ansira in 2019. The agency made the Inc. 5000 list of fastest-growing private companies for five consecutive years, was named a top place to work and was named the top email independent agency and “the best of the best” by The Relevancy Group, among various accolades. BrightWave built a world class client roster and received almost perfect scores on Glassdoor, including Jenkins’ approval ranking as CEO.

Jenkins is also the founder of EIQ – the intelligent email gathering, an annual conference focused on email performance and innovation. Leading industry thought leaders said “EiQ is my favorite conference” and “I’ve never been to an industry event with so much character!”

Jenkins accolades include the Lifetime Achievement Award from the Atlanta Interactive Marketing Association, Marketer of the Year from the American Marketing Association, the Email Marketer of the Year at the Tech Marketing Awards, and the 2020 Thought Leader of the Year from the ANA/Email Experience Council. He is the author of industry-defining books “The New Inbox” and “The Truth About Email Marketing,” as well as a keynote speaker and contributing writer for Forbes on marketing and leadership topics. Prior to founding BrightWave, Simms lead CRM at Cox Interactive Media.

Simms serves on several nonprofit organizations in Atlanta, where he currently lives with his wife and three children.