Why Sponsor Big PATH, Tiny Parks?

The benefits of sponsoring Livable Buckhead’s Big PATH, Tiny Parks are many, both in the short-term and over a long haul. Through sponsorship of this event, businesses of all sizes can maximize exposure and grow their reputation in the Buckhead community. Sponsorship is a way drive new businesses, enter the media spotlight, and inspire trust and loyalty.

Increase Brand Visibility
Through a Big PATH, Tiny Parks sponsorship, you have a great chance to take brand visibility to the next level. Sponsorship enables your name and brand visuals to appear alongside other reputable brands and in front of large audiences. This strategy can work miracles for small and local startups struggling to gain traction. Big PATH, Tiny Parks sponsors physically get their name in front of more Buckhead residents, employees and visitors at the event along Buckhead’s signature greenway, PATH400.

Your sponsorship will also garner social media attention through Livable Buckhead’s own social channels (4,700 Facebook followers / 1,700 Instagram followers / 850 Twitter followers), but also through participants and partner’s social channels as well. Sponsorship provide plenty of material for ramping up content marketing strategies for your own social media as well.

Though Cookerly Public Relations, Livable Buckhead issues both a press release and event notice for Big PATH, Tiny Parks, with similar past events receiving coverage from regional news outlets such as AJC, FOX 5 Atlanta and WSB-TV.  Certain sponsorship levels include sponsors in the press release.

Build A Positive Image
Big PATH, Tiny Parks sponsorship’s are a way to build credibility and authority around your business. Essentially, you attach your business to worthy causes and high-profile events in order to nurture positive associations. One survey found that 74% of customers are more likely to buy a product of a brand they were exposed to via event marketing.

Social Responsibility
Event sponsorship is about more than just making a buck. Big PATH, Tiny Parks sponsorship can align your brand to a mission your customers are passionate about. Sponsorship is a key way to let the world to know that you care about the community.